Complete Social Media Book List

Below is the complete book list from which you are to choose your project book. Please post your selection at:

Management 695 Executive Book Summary and Analysis Project - Book Selection

with the following information...

Your Name: (As you would want to see it online as author of the article):

Full Book Title:

Author(s):

Link to the Book on Amazon.com: 

A

The Dragonfly Effect: Quick, Effective, and Powerful Ways To Use Social Media to Drive Social Change

Author: Carlye Adler

#GIRLBOSS

Author: Sophia Amoruso

The First Mile: A Launch Manual for Getting Great Ideas into the Market

Author: Scott D. Anthony

B

Youtility: Why Smart Marketing Is about Help Not Hype

Author:  Jay Baer

Free: Love Your Work, Love Your Life

Author: Chris Baréz-Brown

Location Is (Still) Everything: The Surprising Influence of the Real World on How We Search, Shop, and Sell in the Virtual One

Author: David Bell

Contagious: Why Things Catch On

Author: Jonah Berger

A More Beautiful Question: The Power of Inquiry to Spark Breakthrough Ideas

Author: Warren Berger

The Impact Equation: Are You Making Things Happen or Just Making Noise?

Authors: Chris Brogan and Julien Smith

Influence Marketing: How to Create, Manage, and Measure Brand Influencers in Social Media Marketing

Authors: Danny Brown and Sam Fiorella

The Social Employee: How Great Companies Make Social Media Work

Author: Cheryl Burgess and Mark Burgess

C

Creativity, Inc.: Overcoming the Unseen Forces That Stand in the Way of True Inspiration

Authors: Ed Catmull and Amy Wallace

Think Like a Rock Star: How to Create Social Media and Marketing Strategies that Turn Customers into Fans

Author: Mack Collier

The New Social Learning: A Guide to Transforming Organizations Through Social Media

Author: Marcia Conner

D

Tilt: Shifting Your Strategy from Products to Customers

Author: Niraj Dawar

Social Marketology: Improve Your Social Media Processes and Get Customers to Stay Forever

Author: Ric Dragon

The Power of Habit: Why We Do What We Do in Life and Business

Author: Charles Duhigg

E

Overworked and Overwhelmed: The Mindfulness Alternative

Author: Scott Eblin

Hooked: How to Build Habit-Forming Products

Author: Nir Eyal

G

Your Network Is Your Net Worth: Unlock the Hidden Power of Connections for Wealth, Success, and Happiness in the Digital Age

Author: Porter Gale

Talk Like TED: The 9 Public-Speaking Secrets of the World’s Top Minds

Author: Carmine Gallo

We Are All Weird

Author: Seth Godin

Tribes: We Need You to Lead Us

Author: Seth Godin

Open Data Now: The Secret to Hot Startups, Smart Investing, Savvy Marketing, and Fast Innovation

Author: Joel Gurin

H

Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business

Authors: Ann Handley and C.C. Chapman

The Alliance: Managing Talent in the Networked Age

Authors: Reid Hoffman and Ben Casnocha

How the World Sees You: Discover Your Highest Value Through the Science of Fascination

Author: Sally Hogshead

Trust Me, I’m Lying: Confessions of a Media Manipulator

Author: Ryan Holiday

Platform: Get Noticed in a Noisy World

Author: Michael Hyatt

J

Duct Tape Selling: Think Like a Marketer, —Sell Like a Superstar

Author: John Jantsch

Spreadable Media: Creating Value and Meaning in a Networked Culture  

Authors: Henry Jenkins, Sam Ford and Joshua Green

Ctrl Alt Delete: Reboot Your Business. Reboot Your Life. Your Future Depends on It

Author: Mitch Joel

K

The Soft Edge: Where Great Companies Find Lasting Success

Author: Rich Karlgaard

What the Plus! Google+ for the Rest of Us

Author: Guy Kawasaki

Show Your Work!: 10 Ways to Share Your Creativity and Get Discovered

Author:  Austin Kleon

There Is No B2B or B2c: It’s Human to Human #H2h

Author: Bryan Kramer

L

The Organized Mind: Thinking Straight in the Age of Information Overload

Author: Daniel J. Levitin

Converge: Transforming Business at the Intersection of Marketing and Technology

Authors: Bob W. Lord and Ray Velez

M

Ignore Everybody: and 39 Other Keys to Creativity

Author: Hugh MacLeod

Mobile Influence: The New Power of the Consumer

Author: Chuck Martin

Brief: Make a Bigger Impact by Saying Less

Author: Joseph McCormack

O

Word of Mouse: 101+ Trends in How We Buy, Sell, Live, Learn, Work, and Play

Marc Ostrofsky

P

Loyalty 3.0: How to Revolutionize Customer and Employee Engagement with Big Data and Gamification

Author: Rajat Paharia

Social Physics: How Good Ideas Spread— – The Lessons from a New Science

Author: Alex Pentland

Q

Digital Leader: 5 Simple Keys to Success and Influence

Author: Erik Qualman

R

Highly Recommended: Harnessing the Power of Word of Mouth and Social Media to Build Your Brand and Your Business

Author: Paul M. Rand

How to Be a Power Connector: The 5+50+100 Rule for Turning Your Business Network into Profits

Author: Judy Robinett

Audience: Marketing in the Age of Subscribers, Fans and Followers

Author: Jeffrey Rohrs

Crazy Is a Compliment: The Power of Zigging When Everyone Else Zags

Author: Linda Rottenberg

Return on Relationship

Authors: Ted Rubin and Kathryn Rose

Dataclysm: Who We Are (When We Think No One’s Looking)

Author: Christian Rudder

S

Maximize Your Social: A One-Stop Guide to Building a Social Media Strategy for Marketing and Business Success

Author: Neal Schaffer

How Google Works

Authors:  Eric Schmidt and Jonathan Rosenberg

Overwhelmed: Work, Love, and Play When No One Has the Time

Author: Brigid Schulte

Age of Context: Mobile, Sensors, Data and the Future of Privacy

by Robert Scoble and Shel Israel

The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly

Author: David Meerman Scott

Me, Inc.: Build an Army of One, Unleash Your Inner Rock God, Win in Life and Business

Author: Gene Simmons

The New Relationship Marketing: How to Build a Large, Loyal, Profitable Network Using the Social Web

Author: Mari Smith

Smartcuts: How Hackers, Innovators, and Icons Accelerate Success

Author: Shane Snow

What’s the Future of Business: Changing the Way Businesses Create Experiences

Author: Brian Solis

Things a Little Bird Told Me: Confessions of the Creative Mind

Author: Biz Stone

UnMarketing: Stop Marketing. Start Engaging

Author: Scott Stratten

V

Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World

Author: Gary Vaynerchuk

Crush It!: Why NOW Is the Time to Cash In on Your Passion

Author: Gary Vaynerchuk

W

Think Like Zuck: The Five Business Secrets of Facebook’s Improbably Brilliant CEO Mark Zuckerberg

Author: Ekaterina Walter

The Power of Visual Storytelling: How to Use Visuals, Videos, and Social Media to Market Your Brand

Authors:  Ekaterina Walter and Jessica Gioglio

The New Community Rules: Marketing on the Social Web

Author: Tamar Weinberg