This is a very good story about a product that is a very big part of parents’ lives. Watch this ABC Nightline report on “The Diaper Wars” at the link below:
So, what do you think? Have any thoughts on the subject? Surprised by the “science” and “research” that goes into diapers - and those who buy them? What brand are you loyal to and why? Have you been bombarded with diaper coupons going back to the moment of - well, not THAT moment - but soon after the test made it clear? Enjoy - and feel free to forward to your friends and colleagues! And remember, post your comments in response to the article at that link (http://wyld-about-technology.blogspot.com/2011/01/abc-nightline-on-diaper-wars-bottom.html).
And for those of you who happen to have me for both Management 425 and 464 (either at the same time or in a prior semester), the alternate link of the day is:
http://managementinaminute.blogspot.com/2011/11/instant-mba-if-you-fail-to-make.html
Good luck - and take advantage of this extra learning (and extra credit!)...
David
http://managementinaminute.blogspot.com/2011/11/instant-mba-if-you-fail-to-make.html
Good luck - and take advantage of this extra learning (and extra credit!)...
David
David Wyld, Professor of Management
Southeastern Louisiana University
Management in a Minute (http://managementinaminute.blogspot.com/)
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